Asset management is paramount to the success of any commercial real estate project at RRC we are aware of that crucial aspect.  RRC is always looking for ways to develop tools, which will maximize NOI and retain tenant base, post 9/11we developed a tool known as the Bleed Board™. This tool was utilized to identify which assets were portfolio killers. During weekly meetings, the asset management team in coordination with the leasing team, and the maintenance team developed an asset management-repositioning plan in order to turn the project around. The year end result was 97% occupancy rate beating the market rate of 89%. Visionary thinking is what sets RRC asset management apart from the competition. Asset management is easy during the good times but the numbers during the bad times are the true rating of asset management. This enables RRC to pull from past experiences and put them to work on troubled assets and redevelopment projects.

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